Godrej Properties Ltd (GPL), the real estate arm of the Godrej Group, announced that it has sold housing units worth over ₹1,000 crore in its newly launched project in Hyderabad. The company confirmed the development through a regulatory filing, highlighting strong demand for branded residential projects in the city.
The project, named Godrej Regal Pavilion, is located in Rajendra Nagar, one of Hyderabad’s fastest-growing residential corridors. Launched in August 2025, the project witnessed immediate traction, with 683 homes sold at launch. The sales accounted for nearly 1.20 million sq ft of booked area, underlining the city’s appetite for large-format residential townships.
This marks GPL’s second consecutive launch in Hyderabad in 2025 to cross the ₹1,000 crore sales milestone. Earlier in the year, the company recorded similar success with another project in the city, reinforcing Hyderabad’s position as a critical growth market for the developer.
Large-Scale Township Potential
Godrej Regal Pavilion is being positioned as one of GPL’s flagship developments in South India. The project carries a total developable potential of about 4.14 million sq ft, translating into an estimated revenue potential of nearly ₹3,600 crore. With this, Godrej Properties significantly expands its footprint in the southern market, where it has been gradually increasing its presence.
The company stated that the project’s response reflects not only consumer confidence in the brand but also Hyderabad’s emerging role as a real estate growth engine.
Rajendra Nagar, where the project is located, has rapidly emerged as a preferred residential destination due to a combination of affordability and connectivity. The locality is well linked to the Outer Ring Road (ORR), offering direct connectivity to various parts of Hyderabad. Its proximity to the Hyderabad International Airport has further added to its appeal, particularly for professionals and families seeking convenience in commute.
Over the past few years, the region has benefited from sustained infrastructure investment, with improved road networks, educational institutions, and healthcare facilities. Developers have responded by launching integrated township projects that cater to rising demand from the city’s expanding IT and business hubs.
Hyderabad’s residential market has continued to demonstrate steady growth, supported by relatively affordable pricing compared to other metros, robust employment generation, and a preference for larger apartments post-pandemic. Developers such as Godrej Properties, Prestige, and My Home have been launching large-scale projects to tap into this demand.
With Godrej Regal Pavilion, GPL aims to create a differentiated offering centered around sustainable design and community living. The company highlighted that consumer preference for branded developments has been rising, given the emphasis on transparency, timely delivery, and integrated amenities.
Commenting on the launch performance, Gaurav Pandey, Managing Director and CEO of Godrej Properties, said the company was encouraged by the overwhelming response to Regal Pavilion. He noted that the sales reflected growing buyer confidence in branded residences and the strong growth outlook of Hyderabad’s real estate sector. Pandey also emphasized the company’s commitment to building thoughtfully designed communities that balance sustainability with modern living.
With two back-to-back successful launches in Hyderabad in 2025, Godrej Properties has strengthened its strategic presence in South India. While Bengaluru and Chennai have long been established markets for the company, Hyderabad is emerging as a key focus area given its infrastructure push, strong housing demand, and absorption trends.
Real estate analysts note that Hyderabad has maintained steady sales volumes despite broader market fluctuations, making it an attractive destination for national developers. The success of projects such as Godrej Regal Pavilion signals that large, integrated townships with strong branding and location advantages are likely to dominate future supply.
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